Welcome back to Posture Picks! For our second roundup, we’re diving into another month of standout marketing trends, rebranded logos, and industry insights that sparked our creativity. Ready for a look at the good, the bold, and the surprising? Let’s jump into our top picks for the month!

Dazed Digital: What is frutiger aero, the aesthetic taking over from Y2K?

Bring on the nostalgia! Coming straight from your middle school textbook is this trippy aesthetic of both future and past. 

Delish: Nutter Butter, Are You Okay? 

This beloved snack food’s social media has gone – dare we say — nuts? But for the first time in a long time, everyone is talking about Nutter Butter, which means it’s working.

Wall Street Journal – Amazon’s New ‘Shark Tank’-Style Show Gives Winners Top Billing in Its Store

In this competition show, sellers compete in front of Amazon executives and celebrity judges to pitch products. Judges who include the retailer’s executives and celebs, including Ms. Goop herself, Gwyneth Paltrow. Your move, Temu.

Explore Fall – Fall Foliage Map 2024

This fun and festive map shows you where to see the best foliage in the U.S., with interactive web design that feels as fresh as the crisp fall air.

P.S While you’re here: How do you pronounce “foliage”?

  • FOLEY-edge 
  • FOIL-edge 
  • FOL-edge

WNEP: Scranton embraces ‘coal to cool’ in new signs

New signage may soon make its way onto sidewalks and roadways in downtown Scranton.

AdWeek: Brandweek 2024 Was About Honest Conversations and Reality Over Aesthetic

Today’s best marketing is rooted in honesty and connection.

Metro: Vatican unveils its new mascot – an anime character called Luce 

The Vatican just dropped a new mascot, and it’s an anime character named Luce!