Imagine if the Olympics came to Scranton

It’s every creative’s favorite time of year (and no, I’m not talking about the Big Game – although that’s great too <3 ). The Olympics are here and our crew has been watching the games–and commercials–every chance we get. As creatives in the industry, there’s nothing quite like the joy of watching the Games and witnessing the artistry of global branding.

This got me thinking: What would happen if the Olympics came to Scranton? Of course, there would be a competitive Coney Island hot dog eating contest and the first-ever Lackawanna River Kayak Race. 

But what would the whole experience look like?

I passed the torch to our crew, who took a spin at creating Olympic logos with a unique Scranton twist, blending the Electric City’s charm with a touch of humor. Let the games begin!

Take 1: The Train Has Left The Station

Take 2: Hoagie or Sub?

Take 3: Take Another Little Pizza of My Heart

Take 4: The Electric City

Take 5: The Office

Take 6: Welcome to Scranton

Take 7: Light It Up