August Posture Picks: Monthly marketing trends & campaigns we love 

August Posture Picks: Monthly marketing trends & campaigns we love 

Marketing Brew: Spotify created its first audio gaming ad for Netflix’s ‘Happy Gilmore 2’ Mixing nostalgia, audio ads, and in-game humor? Spotify and Netflix...

Building a Boardwalk without an Ocean

Building a Boardwalk without an Ocean

We’re big fans of a good ol’ creative brain blast. This time, we took our brainstorming to the next level during one of our...

July Posture Picks: Monthly marketing trends & campaigns we love

July Posture Picks: Monthly marketing trends & campaigns we love

Business Insider: Ryan Reynolds’ ad agency, Maximum Effort, was behind the Gwyneth Paltrow Astronomer ad Ryan Reynolds’ agency Maximum Effort produced the viral ad...

June Posture Picks: Monthly marketing trends & campaigns we love

June Posture Picks: Monthly marketing trends & campaigns we love

Trending Brands: Billie Gets Creative with Scratch-and-Sniff Armpit OOH Ads for Its New Deodorant A scratch-and-sniff armpit ad? Weirdly genius—and totally on brand for...

What is “good” advertising?

What is “good” advertising?

“Ugh, these ads are evil!” That was a frustrated claim I heard recently during a conversation with friends. The topic? How in-app promotions and...

May Posture Picks: Monthly marketing trends & campaigns we love

May Posture Picks: Monthly marketing trends & campaigns we love

Hammer Creative: The Walking Dead Survivors A gritty, cinematic campaign that proves mobile game trailers can pack just as much punch as Hollywood blockbusters....

What’s in a name? Honestly… everything.

What’s in a name? Honestly… everything.

Choosing a name for your brand isn’t just a box to check before you get a logo and a website. It’s the foundation that...

April Posture Picks: Monthly marketing trends & campaigns we love

April Posture Picks: Monthly marketing trends & campaigns we love

The creative world is heating up. This month’s picks are packed with fresh ideas, bold moves, and campaigns that made us stop scrolling. Take...

We made a film! (Yes, we’re serious.)

We made a film! (Yes, we’re serious.)

We tell stories every day. But this time, we told one just for the thrill of it. As a group full of writers, videographers,...

March Posture Picks: Monthly marketing trends & campaigns we love

March Posture Picks: Monthly marketing trends & campaigns we love

Spring is here, and our feeds are blooming. We’re talking clever campaigns, sharp design, and content that made us want to up our game....